CALM C.A.R.E Kit Launched To Protect Young People

 

In September 2024, our partners, Campaign Against Living Miserably (CALM), launched their 'Missed Birthdays' campaign to raise awareness of youth suicide. Tragically, 6,929 young people have taken their own lives in the past decade. It’s currently the most common cause of death for people under the age of 24. 

 

This year, the campaign continues. CALM wants to stop more young people feeling like suicide is their only option.  

 

We all have a role to play, and as part of this month's focus on worrying about others, we want to signpost the CALM C.A.R.E. Kit. Whether you’re a parent, cousin, teacher or coach, it’s here to provide you with everything you need to be there for them. 

 

It’ll give you the tools to help you know how to start a conversation about mental health and suicide, show you what you can do if you’re worried about a young person and tell you where to get more information and advice, including in an emergency, So we can all help save lives. 

 

In addition to the C.A.R.E Kit, CALM has released a poignant new film, “Evelyn” which aired on ITV This Morning on Tuesday 28th January. 

 

Narrated by her mum, Jenni, the film conveys the devastating impact of youth suicide on families and the birthdays that will never be celebrated. The film serves as a powerful and emotional reminder of the current youth suicide crisis in the UK, and the need for everyone to learn life-saving suicide prevention skills to help end youth suicide. 

 

The film is accompanied by new research commissioned by CALM that shows: 

 

 

CALM is using the film to sign-post to the CALM C.A.R.E. Kit to encourage more people to learn life-saving skills to protect the young people in their life from suicide. 

 

Together, we can end youth suicide.